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The Soho Hotel, Firmdale Hotels

5.0 star property
Luxury hotel with a full-service spa and a 24-hour fitness center

Choose dates to view prices

Photo gallery for The Soho Hotel, Firmdale Hotels

1 bedroom, premium bedding, minibar, in-room safe
1 bedroom, premium bedding, minibar, in-room safe
Lobby
One Bedroom Soho Suite | 1 bedroom, premium bedding, minibar, in-room safe
Deluxe Terrace Room | Living area | Flat-screen TV

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Bar
  • Spa
  • Gym
  • Room service
The current price is ￥93,621
￥112,345 total
includes taxes & fees
Jul 20 - Jul 21

Room options

Available filters for rooms
Showing 15 of 15 rooms

View all photos for Two Bedroom Terrace Suite

1 bedroom, premium bedding, minibar, in-room safe

Two Bedroom Terrace Suite

Highlights

Furnished balcony
Individually furnished
Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
  • 290 sq m
  • Sleeps 5
  • 1 King Bed

View all photos for Three Bedroom Richmond Suite

1 bedroom, premium bedding, minibar, in-room safe

Three Bedroom Richmond Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 7
  • 3 King Beds

View all photos for One Bedroom Soho Suite

1 bedroom, premium bedding, minibar, in-room safe

One Bedroom Soho Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Superior Room, Terrace

Superior Room, Terrace | 1 bedroom, premium bedding, minibar, in-room safe

Superior Room, Terrace

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Separate bedroom
Premium bedding
  • Sleeps 2
  • 1 Queen Bed

View all photos for Luxury Junior Suite

1 bedroom, premium bedding, minibar, in-room safe

Luxury Junior Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for Deluxe Junior Suite

1 bedroom, premium bedding, minibar, in-room safe

Deluxe Junior Suite

10.0 out of 10
Exceptional
(1 review)

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for Penthouse Suite

1 bedroom, premium bedding, minibar, in-room safe

Penthouse Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for One Bedroom Penthouse Suite

One Bedroom Penthouse Suite | 1 bedroom, premium bedding, minibar, in-room safe

One Bedroom Penthouse Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for Deluxe Terrace Room

Deluxe Terrace Room | 1 bedroom, premium bedding, minibar, in-room safe

Deluxe Terrace Room

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Separate bedroom
Premium bedding
  • Sleeps 2
  • 1 King Bed

View all photos for Accessible Luxury Junior Suite

Accessible Luxury Junior Suite | 1 bedroom, premium bedding, minibar, in-room safe

Accessible Luxury Junior Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for One Bedroom Richmond Suite

Flat-screen TV

One Bedroom Richmond Suite

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Separate bedroom
Premium bedding
  • Sleeps 3
  • 1 King Bed

View all photos for The Soho Residence

The Soho Residence | 1 bedroom, premium bedding, minibar, in-room safe

The Soho Residence

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Premium bedding
Separate bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Bed

View all photos for Superior Room

Superior Room | 1 bedroom, premium bedding, minibar, in-room safe

Superior Room

10.0 out of 10
Exceptional
(3 reviews)

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Separate bedroom
Premium bedding
  • Sleeps 2
  • 1 Queen Bed

View all photos for Deluxe Room

Deluxe Room | 1 bedroom, premium bedding, minibar, in-room safe

Deluxe Room

10.0 out of 10
Exceptional
(3 reviews)

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Separate bedroom
Premium bedding
  • Sleeps 4
  • 1 King Bed

View all photos for Luxury Room

Luxury Room | 1 bedroom, premium bedding, minibar, in-room safe

Luxury Room

10.0 out of 10
Exceptional
(2 reviews)

Highlights

Individually decorated
Air conditioning
Connecting rooms available
Free cribs/infant beds
Flat-screen TV
Hypo-allergenic bedding
Separate bedroom
Premium bedding
  • Sleeps 2
  • 1 King Bed

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About the neighborhood

Map
W1D 3DH, England, London, 4 Richmond Mews, Dean Street

What's nearby

  • Leicester Square - 6 min walk - 0.6 km
  • Piccadilly Circus - 7 min walk - 0.7 km
  • Trafalgar Square - 11 min walk - 1.0 km
  • The British Museum - 12 min walk - 1.0 km
  • Buckingham Palace - 4 min drive - 2.0 km

Getting around

  • Tottenham Court Road Station - 7 min walk
  • Tottenham Court Road Underground Station - 7 min walk
  • London City Airport (LCY) - 50 min drive

Restaurants

  • ‪L'Eto Caffè - ‬3 min walk
  • ‪The Crown & Two Chairmen - ‬1 min walk
  • ‪Soho Theatre - ‬1 min walk
  • ‪Côte Soho - ‬2 min walk
  • ‪Hobson's Fish & Chips - ‬1 min walk

About this property

The Soho Hotel, Firmdale Hotels

Luxury boutique hotel near Leicester Square
A short walk from Piccadilly Circus and The British Museum, The Soho Hotel, Firmdale Hotels provides a library, dry cleaning/laundry services, and a fireplace in the lobby. Indulge in a manicure/pedicure, a body treatment, and a facial at Temple Spa, the onsite spa. The on-site restaurant, Refuel, offers brunch, lunch, dinner, and kids' meals. Stay connected with free in-room WiFi, and guests can find other amenities such as a bar and a 24-hour gym.
You'll also enjoy perks such as:
  • Limo/town car service, full breakfast (surcharge), and babysitting (surcharge)
  • A 24-hour front desk, free newspapers, and multilingual staff
  • A porter/bellhop, an elevator, and meeting rooms
  • Guest reviews give top marks for the helpful staff
Room features
All 96 individually decorated rooms boast comforts such as 24-hour room service and premium bedding, as well as thoughtful touches like air conditioning and bathrobes.
More amenities include:
  • Childcare services and free infant beds
  • Bathrooms with designer toiletries and deep soaking tubs
  • Flat-screen TVs with cable channels
  • Daily housekeeping and desks

Languages

Dutch, English, French, German, Hungarian, Italian, Polish, Portuguese, Russian, Spanish, Swedish

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  • Free WiFi
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The price is ￥49,244
￥59,093 total
includes taxes & fees
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Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi

Parking and transportation

  • Offsite parking available (GBP 60 per night)
  • Train station pick-up shuttle (surcharge)
  • Limo/town car service

Food and drink

  • Daily full breakfast available 7:00 AM to 11:00 AM for a fee: GBP 28 per person
  • A bar/lounge
  • A restaurant
  • Snack bar/deli

Restaurants on site

  • Refuel

Things to do

  • 24-hour gym
  • Full-service spa
  • Library

Family friendly

  • In-room babysitting (surcharge)
  • In-room crib
  • Laundry facilities
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Turndown service
  • Wedding services

Business services

  • 775 square feet of conference space
  • Meeting rooms

Full-service spa

  • Aromatherapy
  • Facials
  • In-room massages
  • Manicures/pedicures
  • Spa treatment rooms

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Assistive listening devices
  • Elevator
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)

More

  • 1 building
  • 6 floors
  • Banquet hall
  • Built in 2004
  • Fireplace in lobby
  • Smoking not allowed

Room amenities

Bedroom

  • Free crib
  • Hypo-allergenic bedding
  • Premium bedding

Bathroom

  • Bathrobes
  • Bidet
  • Deep soaking bathtub
  • Designer toiletries
  • Hair dryer
  • Private bathroom
  • Shower/bathtub combination
  • Slippers
  • Towels provided

Entertainment

  • Flat-screen TV with cable channels

Food and drink

  • 24-hour room service
  • Free bottled water
  • Minibar

More

  • Air conditioning (climate-controlled)
  • Connecting rooms available
  • Desk
  • Free daily newspapers
  • Individual decor
  • Iron/ironing board on request
  • Safe

Policies

Check-in

Check-in time starts at 3 PM
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before noon
Contactless check-out available
Late check-out subject to availability

Special check-in instructions

This property offers transfers from the train station (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome
Rollaway/extra beds are available for GBP 78.0 per night
Free cribs are available on request at the property

Property payment types

Important information

Optional extras

  • Fee for full breakfast: approximately GBP 28 per person
  • Nearby parking fee: GBP 60 per night (66 ft away)
  • Rollaway bed fee: GBP 78.0 per night
  • Service fee: 5 percent

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

We should mention

Reservations are required for massage services; reservations can be made by contacting the property prior to arrival, using the contact information on the booking confirmation
Only registered guests are allowed in the guestrooms
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation

Property is also known as

Hotel Soho
Soho Hotel
The Soho Hotel London, England
Soho Hotel London
Soho Hotel Firmdale Hotels
Hotel Firmdale Hotels
Soho Firmdale Hotels
Firmdale Hotels
The Soho Hotel
The Soho Hotel, Firmdale Hotels Hotel
The Soho Hotel, Firmdale Hotels London
The Soho Hotel, Firmdale Hotels Hotel London

Frequently asked questions

Is The Soho Hotel, Firmdale Hotels pet-friendly?

No, pets are not allowed at this property.

How much does it cost to stay at The Soho Hotel, Firmdale Hotels?

As of Jul 18, 2025, prices found for a 1-night stay for 2 adults at The Soho Hotel, Firmdale Hotels on Jul 20, 2025 start from ￥93,621, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What time is check-in at The Soho Hotel, Firmdale Hotels?

Check-in begins at 3 PM.

What time is check-out at The Soho Hotel, Firmdale Hotels?

Check-out is at noon.

Where is The Soho Hotel, Firmdale Hotels located?

This family-friendly London hotel is located in the entertainment district, within a 10-minute walk of Sondheim Theatre, Leicester Square, and Piccadilly Circus. Tottenham Court Road and Piccadilly are also within 10 minutes. Tottenham Court Road Underground Station is 7 minutes by foot and Piccadilly Circus Underground Station is 8 minutes.

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The Soho Hotel, Firmdale Hotels Reviews

Reviews

9.8

Exceptional

Rating 10 - Excellent. 681 out of 749 reviews
Rating 8 - Good. 55 out of 749 reviews
Rating 6 - Okay. 10 out of 749 reviews
Rating 4 - Poor. 2 out of 749 reviews
Rating 2 - Terrible. 1 out of 749 reviews

10/10

Cleanliness

9.8/10

Staff & service

9.8/10

Amenities

10/10

Property conditions & facilities

9.4/10

Eco-friendliness

Reviews

10/10 Excellent

Danielle

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The best hotel!
Stayed 3 nights in May 2025

10/10 Excellent

Niki

Liked: Cleanliness, amenities, property conditions & facilities
We have stayed a few other places in London, but this hotel has been my favorite. I would stay here again. I love the decor, the staff, restaurant, and the rooms. The gym was more than sufficient. The location is perfect.
Stayed 3 nights in Jul 2025

10/10 Excellent

Aaron

Liked: Cleanliness, amenities, property conditions & facilities
The staff was amazing. The location perfect. If you’re coming to London and want to stay in the heart of it all The Soho Hotel is amazing. Would definitely book again. Loved every second of it.
Stayed 7 nights in Jul 2025

10/10 Excellent

Marco

Liked: Cleanliness, staff & service, property conditions & facilities
The service was impeccable
Stayed 3 nights in Jun 2025

10/10 Excellent

Tao

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The best hotel team and service we experienced. Top and very natural. Make our trip memorable! Highly recommend !
Stayed 1 night in May 2025

10/10 Excellent

Addison

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fantastic property with beautiful rooms and friendly staff. Excellent walkable location. Large, comfortable rooms. Loved everything about this place, and will definitely return
Stayed 5 nights in Apr 2025

10/10 Excellent

Eyal

Liked: Cleanliness, staff & service, property conditions & facilities
Hotel was excellent! Breakfast was a bit dull in my opinion but other than that, it was a great experience.
Stayed 5 nights in Apr 2025

10/10 Excellent

Oğuzhan

Liked: Cleanliness, staff & service, property conditions & facilities
Great hotel
Stayed 3 nights in Aug 2024

10/10 Excellent

Andy

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Having lived in central London for most of my adult life, now that I’ve sold up and moved to the countryside the Soho Hotel has become my go to place when staying in London.
Stayed 1 night in Mar 2025

10/10 Excellent

Bita

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We had a great stay at SoHo London. From the front desk staff to concierge to restaurant staff, everyone was friendly and helpful. Staff are friendly especially to my two young boys. Also, Julien at the concierge desk was particularly helpful and assisted with booking various activities we had in mind. We’ll definitely stay there again in the future.
Stayed 6 nights in Mar 2025

10/10 Excellent

Todd Hamilton

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Superb hotel experience.
Stayed 7 nights in Nov 2024

10/10 Excellent

Jean-marc

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent hôtel Definitely recommend
Stayed 2 nights in Apr 2023

10/10 Excellent

janice

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful property, centrally located
Stayed 5 nights in Jul 2024

10/10 Excellent

Claire

Liked: Staff & service, amenities, property conditions & facilities
Amazing hotel! They made every detail so special for our stay with our kids. Loved location for getting around, great places to eat. Would definitely stay here again!
Stayed 4 nights in Mar 2024

10/10 Excellent

Matthieu

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Mar 2025

10/10 Excellent

Samira

Liked: Cleanliness, staff & service, property conditions & facilities
Good location, excellent service, comfy, clean and spacious rooms, Great overall
Stayed 1 night in May 2023

10/10 Excellent

Moshe

Liked: Cleanliness
One of the best hotel that i stay around the world
Stayed 3 nights in May 2023

10/10 Excellent

Nelson

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This place is great!
Stayed 3 nights in Apr 2023

10/10 Excellent

Peter

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff were outstanding - helpful, friendly and professional. Breakfast was great. The decor unique and immaculate Only disappointment was no tea making facilities in the room.
Stayed 1 night in Dec 2024

10/10 Excellent

Sonya

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Incredible Hotel!

We had a wonderful stay at The Soho Hotel, everything was perfect! We booked a deluxe Junior Suite for a special celebration and also a large table in the hotel's Refuel restaurant for a birthday dinner. The hotel and restaurant staff are wonderful and nothing is too much trouble for them. The rooms and main hotel areas are beautifully designed and every little touch has been considered. The food is also fabulous! Would recommend 100% and we are looking forward to staying there again.
Stayed 1 night in Jan 2025

10/10 Excellent

Ronnen

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fantastic hotel in fantastic area of London Cannot wait to go back
Stayed 4 nights in Mar 2023

10/10 Excellent

Verified traveler

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Elegant boutique hotel in Soho. Great staff and service.
Stayed 5 nights in Apr 2024

10/10 Excellent

Heather

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Soho Hotel is beautiful, but the staff and service are what makes it such a special place to stay.
Stayed 2 nights in Oct 2023

10/10 Excellent

Darren

Liked: Cleanliness, staff & service, property conditions & facilities
Just brilliant. Staff were super friendly and helpful. Room was comfortable and quiet. Food and drink spot on.
Stayed 1 night in Oct 2024

10/10 Excellent

JENNIFER

Liked: Cleanliness, staff & service, property conditions & facilities
Best place ever.
Stayed 4 nights in Nov 2023