A cozy reading nook with a brick wall, a wooden bookshelf filled with books, a small armchair, and a framed photograph.

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Aug 27 - Aug 28
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Aug 28 - Aug 29
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Aug 28 - Aug 30
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Sep 4 - Sep 6

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Our top choices for Florence hotels

Hotel
Breakfast included
University of North Alabama
Reserve now, pay later
Pet friendly

1. Hampton Inn & Suites Florence-Downtown

Hampton Inn & Suites Florence-Downtown
Florence
United States
Hugh (Mike)
¥26,905
¥30,941 total
includes taxes & fees
Sep 7 - Sep 8
Hampton Inn & Suites Florence-Downtown

2. Baymont by Wyndham Florence/Muscle Shoals

Baymont by Wyndham Florence/Muscle Shoals
Florence
Canada
Kimberly
¥12,105
¥13,921 total
includes taxes & fees
Sep 27 - Sep 28
Baymont by Wyndham Florence/Muscle Shoals

3. Renaissance Shoals Resort & Spa

Renaissance Shoals Resort & Spa
East Florence
United States
RICHARD
¥46,009
¥52,910 total
includes taxes & fees
Sep 1 - Sep 2
Renaissance Shoals Resort & Spa

4. The Stricklin Hotel

The Stricklin Hotel
Florence
United States
Michael
¥26,550
¥30,649 total
includes taxes & fees
Sep 2 - Sep 3
The Stricklin Hotel

5. Comfort Suites Florence Shoals Area

Comfort Suites Florence Shoals Area
Florence
United States
Chadwick
¥15,163
¥17,438 total
includes taxes & fees
Sep 20 - Sep 21
Comfort Suites Florence Shoals Area

6. Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG
Florence
United States
Claudia
¥18,475
¥21,246 total
includes taxes & fees
Sep 20 - Sep 21
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

7. Residence Inn Florence Marriott

Residence Inn Florence Marriott
East Florence
United States
Aaron
¥20,705
¥23,811 total
includes taxes & fees
Sep 6 - Sep 7
Residence Inn Florence Marriott

8. Budget Inn & Suites

Budget Inn & Suites
East Florence
United States
Randy
¥8,399
¥9,323 total
includes taxes & fees
Sep 21 - Sep 22
Budget Inn & Suites

9. GunRunner Boutique Hotel

GunRunner Boutique Hotel
Florence
United States
Leigh
¥32,082
¥37,036 total
includes taxes & fees
Sep 2 - Sep 3
GunRunner Boutique Hotel

10. Hampton Inn Florence Midtown near University of North Alabama

Hampton Inn Florence Midtown near University of North Alabama
Florence
United States
Louise
¥20,766
¥23,881 total
includes taxes & fees
Sep 6 - Sep 7
Hampton Inn Florence Midtown near University of North Alabama

11. Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
Tuscumbia
United States
Lisa
¥11,190
¥12,421 total
includes taxes & fees
Sep 2 - Sep 3
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

12. Days Inn by Wyndham Muscle Shoals Florence

Days Inn by Wyndham Muscle Shoals Florence
Muscle Shoals
United States
Antonio
¥11,740
¥13,032 total
includes taxes & fees
Sep 2 - Sep 3
Days Inn by Wyndham Muscle Shoals Florence

13. Clarion Inn Sheffield Muscle Shoals

Clarion Inn Sheffield Muscle Shoals
Sheffield
United States
Bob
¥12,855
¥14,429 total
includes taxes & fees
Sep 17 - Sep 18
Clarion Inn Sheffield Muscle Shoals

14. Red Roof Inn Muscle Shoals

Red Roof Inn Muscle Shoals
Muscle Shoals
United States
Matt
¥12,513
¥13,889 total
includes taxes & fees
Sep 2 - Sep 3
Red Roof Inn Muscle Shoals

15. Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites
Tuscumbia
United States
Misty
¥18,560
¥20,324 total
includes taxes & fees
Sep 13 - Sep 14
Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

16. Keywest Inn - Tuscumbia/Muscle Shoals

Keywest Inn - Tuscumbia/Muscle Shoals
Tuscumbia
United States
John
¥10,288
¥11,419 total
includes taxes & fees
Sep 27 - Sep 28
Keywest Inn - Tuscumbia/Muscle Shoals

17. Comfort Inn & Suites Tuscumbia - Muscle Shoals

Comfort Inn & Suites Tuscumbia - Muscle Shoals
Tuscumbia
United States
Jose
¥18,754
¥20,817 total
includes taxes & fees
Aug 30 - Aug 31
Comfort Inn & Suites Tuscumbia - Muscle Shoals

18. Spark by Hilton Tuscumbia Muscle Shoals

Spark by Hilton Tuscumbia Muscle Shoals
Tuscumbia
United States
Dante
¥13,207
¥14,659 total
includes taxes & fees
Sep 6 - Sep 7
Spark by Hilton Tuscumbia Muscle Shoals

19. Budget inn

Budget inn
Russellville
United States
Joanne
¥8,799
¥9,750 total
includes taxes & fees
Aug 28 - Aug 29
Budget inn

20. Lake View Inn & Suites

Lake View Inn & Suites
Killen
United States
Kim
¥9,671
¥10,736 total
includes taxes & fees
Sep 16 - Sep 17
Lake View Inn & Suites
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Where to stay in Florence

Find the best Florence areas and neighborhoods for the activities you enjoy most.Learn more about Florence
Learn more about Florence

East Florence

If you're spending some time in East Florence, Wilson Lake and Tennessee River are top sights worth seeing.

Stay near popular Florence attractions

McFarland Park

After visiting McFarland Park, make a plan to see the other sights and activities in Florence. While in this family-friendly area, you can savor the top-notch restaurants.
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Regency Square Mall

7.8/10 (96 reviews)
Florence Mall serves as the Shoals area's primary shopping destination with department stores and specialty retailers. Take a break from shopping to catch the latest blockbuster at the 12-screen Carmike Cinema.
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Shoals Conference Center

6.4/10 (10 reviews)
Perched elegantly along the Tennessee River, this premier conference center combines business amenities with scenic beauty. Host your event in the 12,000-square-foot ballroom with stunning sunset views over the water.
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Shoals Community Theater

7.6/10 (13 reviews)
This 1948 movie house turned performance venue brings classic and contemporary entertainment to downtown Florence. Catch a Zodiac Players production or live concert in its nostalgic, intimate setting.
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Kennedy-Douglass Center for the Arts

8.2/10 (38 reviews)
Florence's cultural arts hub spans three historic buildings, showcasing diverse exhibitions by Southeastern artists. Explore rotating galleries, attend workshops, or visit during the Arts Alive festival in May.
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Florence Sportsplex

This state-of-the-art complex features the inclusive "Field of Dreams" for children with disabilities. Enjoy well-maintained baseball, softball, soccer, and football fields in a family-friendly atmosphere.
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Blackberry Trail Golf Course

7.8/10 (22 reviews)
This links-style course weaves rolling fairways through natural wetlands, challenging golfers of all levels. Reserve your tee time early for optimal play on the pristine Bermuda grass greens.
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River Heritage Park

9.0/10 (16 reviews)
Stroll along the River Heritage Trail for stunning views of the Tennessee River and Wilson Dam. Catch the synchronized light and music shows at the splash pad on weekend evenings from May to September.
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Florence and related destinations

Birthplace of W.C. Handy, the 'Father of the Blues,' offers a vibrant music scene and fascinating museum downtown. Stroll along the Tennessee River at McFarland Park, then explore Frank Lloyd Wright's Rosenbaum House with its striking mid-century design.

See all hotels in Florence
A circular fountain with multiple water jets, surrounded by trees and a brick building in the background.

Top Florence Hotel Reviews

GunRunner Boutique Hotel

GunRunner Boutique Hotel

8/10 Good
"Great service from bar staff. Room was great although it wasn’t what I booked on Expedia. A switch when I got the checkin code in email. Had a great time overall"
Douglas 2-night trip
Posted 14 hours ago
GunRunner Boutique Hotel
Renaissance Shoals Resort & Spa

Renaissance Shoals Resort & Spa

10/10 Excellent
"The place is beautiful! Would recommend to anyone!"
Danielle 1-night trip
Posted 19 hours ago
Renaissance Shoals Resort & Spa
Baymont by Wyndham Florence/Muscle Shoals

Baymont by Wyndham Florence/Muscle Shoals

8/10 Good
"Could have been cleaner. Broken curtains"
Chasity 1-night trip
Posted 7 days ago
Baymont by Wyndham Florence/Muscle Shoals
Loft in the Heart of Downtown — steps away from Pickett, UNA, Dining, Shops

Loft in the Heart of Downtown — steps away from Pickett, UNA, Dining, Shops

10/10 Excellent
"This loft is great! Just like the pictures, coazy, clean, beautiful windows with an amazing view of downtown, easy walk to all the shops and restaurants. The host was great, check and and check out were a breeze. We stayed here while moving our daughter into the dorms on campus, which is just a few minutes away. My family can't wait to stay here again when we come for football games and other visits! I have been using VRBO for years and this stands out as the best experience I have ever had! 5 stars across the board!"
Clayton G. 1-night trip
Posted 10 days ago
Loft in the Heart of Downtown — steps away from Pickett, UNA, Dining, Shops
Residence Inn Florence Marriott

Residence Inn Florence Marriott

8/10 Good
"Clean room, parking, staff"
Pamela 2-night trip
Posted 11 days ago
Residence Inn Florence Marriott
Cute Home in Downtown Florence - 4 BR, 2 BA, WiFi, Pet Friendly!

Cute Home in Downtown Florence - 4 BR, 2 BA, WiFi, Pet Friendly!

10/10 Excellent
"Enjoyed our second stay!"
Lana C. 4-night trip
Posted 13 days ago
Cute Home in Downtown Florence - 4 BR, 2 BA, WiFi, Pet Friendly!
Boat Parking • Shore Power • Dog-Friendly Cottage

Boat Parking • Shore Power • Dog-Friendly Cottage

10/10 Excellent
"The place was just what we needed for our weeks’ stay in Florence. The house was facilities were perfect. We enjoyed Wilson and Wheeler Lakes. The host made sure our needs were met and we were comfortable."
Tammy J. 6-night trip
Posted 3 weeks ago
Boat Parking • Shore Power • Dog-Friendly Cottage
Rare Find Downtown Florence 2 Br

Rare Find Downtown Florence 2 Br

10/10 Excellent
"Another great stay!"
Bob W. 3-night trip
Posted 1 month ago
Rare Find Downtown Florence 2 Br
The Retreat with  Wilson Dam view & Water Aces

The Retreat with Wilson Dam view & Water Aces

8/10 Good
"Entire house needs some TLC without doubt. Had problems with the upstairs A/C unit but was promptly taken care of after a call to our host Rafi. The HVAC company rectified the problem for the night but had to come back the next day and took 3 hours to do so. Neighborhood is very nice and is located close to shopping and restaurants. Would rent again for what we paid but would definitely look around if price were any higher."
Lee D. 5-night trip
Posted 2 months ago
The Retreat with Wilson Dam view & Water Aces

More cheap stays in Florence

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

1852 Highway 72 E Tuscumbia AL
¥11,190
¥12,421 total
Sep 2 - Sep 3
includes taxes & fees
8.2/10 Very Good! (1,001 reviews)
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
Days Inn by Wyndham Muscle Shoals Florence

Days Inn by Wyndham Muscle Shoals Florence

2701 Woodward Ave Muscle Shoals AL
¥11,740
¥13,032 total
Sep 2 - Sep 3
includes taxes & fees
Days Inn by Wyndham Muscle Shoals Florence
Heritage PLACE HOTEL IUKA

Heritage PLACE HOTEL IUKA

1409 HERITAGE DRIVE IUKA MISS, 38852 Iuka MS
¥12,543
¥13,672 total
Sep 11 - Sep 12
includes taxes & fees
9/10 Wonderful! (186 reviews)
Heritage PLACE HOTEL IUKA
Baymont by Wyndham Florence/Muscle Shoals

Baymont by Wyndham Florence/Muscle Shoals

115 Ana Drive Florence AL
¥12,105
¥13,921 total
Sep 27 - Sep 28
includes taxes & fees
7.2/10 Good! (975 reviews)
Baymont by Wyndham Florence/Muscle Shoals
Clarion Inn Sheffield Muscle Shoals

Clarion Inn Sheffield Muscle Shoals

4900 Hatch Blvd Sheffield AL
¥12,855
¥14,429 total
Sep 17 - Sep 18
includes taxes & fees
Clarion Inn Sheffield Muscle Shoals
Comfort Suites Florence Shoals Area

Comfort Suites Florence Shoals Area

140 Matthew Paul Ct Florence AL
¥15,163
¥17,438 total
Sep 20 - Sep 21
includes taxes & fees
Comfort Suites Florence Shoals Area

Frequently asked questions

Where is the best place to stay in Florence?
Based on our traveler data, Renaissance Shoals Resort & Spa is one of the top choices for your stay. This resort offers a full-service spa and 2 restaurants. Other good options for your visit include The Stricklin Hotel and Comfort Suites Florence Shoals Area. See all available top hotels, or vacation rentals in Florence.
What's the top vacation rental in Florence?
The Retreat with Wilson Dam view & Water Aces: This Florence vacation home rental is located on a lake and has an outdoor pool, a fireplace, and a barbecue grill to put you at ease in your new surroundings. It has 4 bedrooms as well as a kitchen with a dishwasher, a fridge, and a stovetop, so you can cook with friends or family. Kick off your shoes and enjoy yourself with a patio and a garden. Another good choice for your trip to Florence is The Tree House!. See all vacation rentals in Florence.
If I need to cancel my hotel reservation in Florence, will I receive a refund?
Yes, most hotel reservations are fully refundable provided that you cancel prior to the hotel's cancellation deadline, which is often 24 or 48 hours before your check-in date. If you have a non-refundable reservation, you might be able to cancel it and be given a refund within 24 hours of booking. Filter your search by fully refundable to find flexible hotel deals in Florence.
Where can I learn more about changing or cancelling my trip to Florence?
To access more information about rescheduling or cancelling your trip to Florence, click here.
What's the best accommodation for families in Florence?
Comfort Suites Florence Shoals Area is a hotel with an indoor pool and free parking, and it's a top choice on Expedia for families. Other options for your family trip include Baymont by Wyndham Florence/Muscle Shoals and Quality Inn Florence Muscle Shoals. Kids of all ages will also enjoy a visit to Children's Museum of the Shoals. Find more child-friendly accommodations in Florence.
What is the favorite LGBTQ-friendly place to stay in Florence?
Renaissance Shoals Resort and Spa is a top LGBTQ-friendly resort that features a full-service spa and 2 restaurants. Comfort Suites Florence Shoals Area and Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG are other good choices for your stay. See all available hotels listed as LGBTQ-friendly in Florence.
What's the best pet-friendly hotel in Florence?
Renaissance Shoals Resort & Spa is a top resort for people traveling with their pets, and offers 2 restaurants and 2 hot tubs for its human guests. Other good options to stay with your pet include Baymont by Wyndham Florence/Muscle Shoals and Residence Inn Florence Marriott. See more pet-friendly hotel accommodations in Florence.
Where is the best hotel to stay close to University of North Alabama?
Hampton Inn & Suites Florence-Downtown is one of the top choices for your stay based on our traveler data, and this hotel offers free breakfast and an indoor pool. It's located just a short 0.9 mi (1.4 km) from University of North Alabama. Other good options within a short distance include The Stricklin Hotel and GunRunner Boutique Hotel.
What about the best place to stay close to Joe Wheeler State Park?
One of the top choices for your stay is Economy Inn, located 1.2 mi (1.9 km) from Joe Wheeler State Park, and this property offers free parking and free WiFi.
What are some hotels with pools in Florence?
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG is a top hotel with an indoor pool, free buffet breakfast, and free WiFi. View all hotels with pools in Florence.
What is the best spa hotel in Florence?
Renaissance Shoals Resort & Spa is a top spa hotel featuring a fitness center, a hair salon, and an indoor pool. Enjoy a facial, body scrub, or hydrotherapy at the onsite spa. See all spa hotels in Florence.
What's the best accommodation near Northwest Alabama Regional Airport (MSL)?
Days Inn by Wyndham Muscle Shoals is one of the top choices for your stay and is a popular hotel, featuring free breakfast and free WiFi. It's located 2.8 mi (4.5 km) from Northwest Alabama Regional Airport. Other choices close to the airport include Clarion Inn and Red Roof Inn Muscle Shoals.
How is it staying in Florence?
Families will find kid-friendly activities in Florence, and visitors give high marks for the top-notch restaurants. This city also attracts tourists with its live music, riverfront, and shopping. In Florence, there are 101 hotels and other accommodations to choose from. Find out more about Florence.
What is there to see in Florence?
Cultural venues include Shoals Community Theater, Pope's Tavern Museum, and W.C. Handy Home. Landmarks like Kennedy-Douglass Center for the Arts and Larimore Home might be worth a visit. Natural beauty is on display at Wilson Lake, Pickwick Lake, and Tennessee River. Check out what more to see and do in Expedia's Florence guide.
What's the seasonal weather like in Florence?
The hottest months are usually July and August with an average temp of 77°F, while the coldest months are January and February with an average of 45°F. Average annual precipitation for Florence is 62 inches.

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