Apia

Travel Guide

Apia featuring signage, street scenes and a city
Apia featuring signage and tropical scenes
Apia which includes street scenes, flowers and a city
Apia featuring a marina, general coastal views and a bay or harbor
Apia which includes a memorial and signage
The capital of Samoa is a small city known for its colorful marketplace, souvenir shopping and relaxed and hospitable locals.

Apia is a laidback island city where the locals are friendly, the food is fresh and the shopping is the best in Samoa. The capital is relatively small and most locals get around on foot. Many hotels and restaurants are located in downtown, with the markets, museums and central business district all within a short distance.

Apia is often the first stop on a trip to Samoa, as the airport is here and it’s easy to move on to other destinations on the island of Upolu. It’s worth spending a few days in Apia to get a feel for the culture – and shop. The food market in Apia sees families sell locally grown produce such as bananas, taro and coconut. Sample traditional dishes such as Lu’au, made from taro leaves and coconut cream. A flea market in the old market building on Beach Road has traditional hand-made Samoan products. Pick up sarongs, carvings, bowls and woven mats made in nearby villages. 

The dining scene is a mix of traditional and international cuisine. Try fresh seafood and tropical fruit in small restaurants run by locals, or book a table at one of the many restaurants run by expats. There’s a strong presence of German, French, Japanese, Chinese and Italian influences from international visitors who came and never left.

Stroll around the Mulinu’u district, which is the old ceremonial capital. Many of the buildings here are old wooden colonial-style buildings, including the Old Courthouse, which now houses the Museum of Samoa.

At night, attend one of the Fia Fia shows. There are a number of venues around town, so take your pick. The Fia Fia’s are a showcase of traditional dancing, singing and drumming. There’s also the chance to enjoy a traditional banquet, often included in the price of a ticket.

Many come to Samoa for the beautiful beaches and warm waters, and the capital is no exception. Rent a snorkel and head out in the Palolo Deep Marine Reserve, which has coral and fish.

When it’s time to move on, book a tour from one of the many operators in town, then catch a boat, plane or bus to another patch of Samoan paradise.

Sheraton Samoa Aggie Grey's Hotel & Bungalows

Sheraton Samoa Aggie Grey's Hotel & Bungalows

5 out of 5
Main Beach Road Apia
The price is ¥25,515 per night from Mar 23 to Mar 24
¥25,515
¥29,343 total
Mar 23 - Mar 24
includes taxes & fees
Book a stay at this luxury hotel in Apia. Enjoy free breakfast, free WiFi, and free parking. Popular attractions Falemataaga – The Museum of Samoa and China ...
8.4/10 Very Good! (549 reviews)
Amazing

Reviewed on Mar 22, 2026

Sheraton Samoa Aggie Grey's Hotel & Bungalows
Taumeasina Island Resort

Taumeasina Island Resort

4.5 out of 5
Beach Road Apia
Book a stay at this luxury hotel in Apia. Enjoy free WiFi, free parking, and 2 outdoor pools. Our guests praise the pool and the helpful staff in our reviews. ...
8.8/10 Excellent! (705 reviews)
Excellent

Reviewed on Mar 18, 2026

Taumeasina Island Resort
Tanoa Tusitala Hotel

Tanoa Tusitala Hotel

4 out of 5
Beach Road Sogi Apia
The price is ¥22,660 per night from Apr 15 to Apr 16
¥22,660
¥26,395 total
Apr 15 - Apr 16
includes taxes & fees
Book a stay at this family-friendly hotel in Apia. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the helpful staff in our reviews. Popular ...
8.2/10 Very Good! (758 reviews)
Friendly Staff | Clean Rooms | Gym is perfect and has everything you need.

Reviewed on Mar 17, 2026

Tanoa Tusitala Hotel
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
KUKi's Retreat

KUKi's Retreat

Apia Samoa
Stay at this vacation home in Apia. Enjoy laundry facilities and air conditioning. Popular attractions Apia Park and China Aid Arts and Culture Centre are located ...
10/10 Exceptional! (5 reviews)
Overall stay was good and communication with Maria was really great. It really helped that the home had everything we needed especially the ability to do our laundry, cook our own food & the privacy to come & sit down at the dining table unwinding, talking with our kids about the days events. Home ...

Reviewed on Mar 3, 2026

KUKi's Retreat
5 minutes to City Centre of Apia on Private Estate

5 minutes to City Centre of Apia on Private Estate

Apia Upolu
Stay at this vacation home in Apia. Enjoy laundry facilities and air conditioning. Popular attractions Faleata Golf Course and SPACE Samoa Performing Arts & ...
10/10 Exceptional! (11 reviews)
Staying at Elaine’s property was a delightful experience. The location was ideal, as it was close to ATMs, shops, and beautiful Catholic churches in town. The home was cozy, clean, and equipped with everything we needed, making it feel just like home. My elderly parents enjoyed relaxing and watching ...

Reviewed on Sep 25, 2025

5 minutes to City Centre of Apia on Private Estate
Spacious 3 bedroom home, 10min to town. Unlimited Wifi & AC available!

Spacious 3 bedroom home, 10min to town. Unlimited Wifi & AC available!

Apia Apia
Stay at this vacation home in Apia. Enjoy a garden, laundry facilities, and an in-room coffeemaker. Popular attractions Vailima Botanical Garden and Robert Louis ...
9.6/10 Exceptional! (7 reviews)
Great location, short drive to hospital (where we were working), tranquil, and well airconditioned. Both Jackie and Frank were great.

Reviewed on Nov 9, 2025

Spacious 3 bedroom home, 10min to town. Unlimited Wifi & AC available!
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

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