Apia

Travel Guide

Apia
Apia
Apia
Apia
Apia
The capital of Samoa is a small city known for its colorful marketplace, souvenir shopping and relaxed and hospitable locals.

Apia is a laidback island city where the locals are friendly, the food is fresh and the shopping is the best in Samoa. The capital is relatively small and most locals get around on foot. Many hotels and restaurants are located in downtown, with the markets, museums and central business district all within a short distance.

Apia is often the first stop on a trip to Samoa, as the airport is here and it’s easy to move on to other destinations on the island of Upolu. It’s worth spending a few days in Apia to get a feel for the culture – and shop. The food market in Apia sees families sell locally grown produce such as bananas, taro and coconut. Sample traditional dishes such as Lu’au, made from taro leaves and coconut cream. A flea market in the old market building on Beach Road has traditional hand-made Samoan products. Pick up sarongs, carvings, bowls and woven mats made in nearby villages. 

The dining scene is a mix of traditional and international cuisine. Try fresh seafood and tropical fruit in small restaurants run by locals, or book a table at one of the many restaurants run by expats. There’s a strong presence of German, French, Japanese, Chinese and Italian influences from international visitors who came and never left.

Stroll around the Mulinu’u district, which is the old ceremonial capital. Many of the buildings here are old wooden colonial-style buildings, including the Old Courthouse, which now houses the Museum of Samoa.

At night, attend one of the Fia Fia shows. There are a number of venues around town, so take your pick. The Fia Fia’s are a showcase of traditional dancing, singing and drumming. There’s also the chance to enjoy a traditional banquet, often included in the price of a ticket.

Many come to Samoa for the beautiful beaches and warm waters, and the capital is no exception. Rent a snorkel and head out in the Palolo Deep Marine Reserve, which has coral and fish.

When it’s time to move on, book a tour from one of the many operators in town, then catch a boat, plane or bus to another patch of Samoan paradise.

Sheraton Samoa Aggie Grey's Hotel & Bungalows

Sheraton Samoa Aggie Grey's Hotel & Bungalows

5 out of 5
Main Beach Road Apia
The price is ¥23,249 per night from May 25 to May 26
¥23,249
¥26,737 total
May 25 - May 26
includes taxes & fees
Book a stay at this luxury hotel in Apia. Enjoy free breakfast, free WiFi, and free parking. Popular attractions Falemataaga – The Museum of Samoa and China ...
8.4/10 Very Good! (569 reviews)
Clean room, towels outdated, love the breakfast

Reviewed on May 17, 2026

Sheraton Samoa Aggie Grey's Hotel & Bungalows
Taumeasina Island Resort

Taumeasina Island Resort

4.5 out of 5
Beach Road Apia
The price is ¥33,307 per night from May 22 to May 23
¥33,307
¥38,303 total
May 22 - May 23
includes taxes & fees
Book a stay at this luxury hotel in Apia. Enjoy free WiFi, free parking, and 2 outdoor pools. Our guests praise the pool and the helpful staff in our reviews. ...
8.8/10 Excellent! (717 reviews)
Too much maintenance work and main pool was closed … so paid money just to look at people working and making a lot of noise

Reviewed on May 9, 2026

Taumeasina Island Resort
Tanoa Tusitala Hotel

Tanoa Tusitala Hotel

4 out of 5
Beach Road Sogi Apia
The price is ¥23,670 per night from Jun 18 to Jun 19
¥23,670
¥27,488 total
Jun 18 - Jun 19
includes taxes & fees
Book a stay at this family-friendly hotel in Apia. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the helpful staff in our reviews. Popular ...
8.4/10 Very Good! (800 reviews)
The rooms were clean and differently upgraded very smart, the bar and breakfast selection was good

Reviewed on May 18, 2026

Tanoa Tusitala Hotel
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
KUKi's Retreat

KUKi's Retreat

Apia Samoa
Stay at this vacation home in Apia. Enjoy laundry facilities and air conditioning. Popular attractions Apia Park and China Aid Arts and Culture Centre are located ...
10/10 Exceptional! (6 reviews)
Home was well air conditioned, safe, secure, clean & tidy premises, beds are comfy, good working electrical appliances. Ree was an lovely host with great & prompt communication, maitenance guy Sapati was amazing & professional. Home was ideal for our family of 4 & close to amenities & Apia. Roosters ...

Reviewed on May 2, 2026

KUKi's Retreat
5 minutes to City Centre of Apia on Private Estate

5 minutes to City Centre of Apia on Private Estate

Apia Upolu
Stay at this vacation home in Apia. Enjoy laundry facilities and air conditioning. Popular attractions Faleata Golf Course and SPACE Samoa Performing Arts & ...
10/10 Exceptional! (11 reviews)
Staying at Elaine’s property was a delightful experience. The location was ideal, as it was close to ATMs, shops, and beautiful Catholic churches in town. The home was cozy, clean, and equipped with everything we needed, making it feel just like home. My elderly parents enjoyed relaxing and watching ...

Reviewed on Sep 25, 2025

5 minutes to City Centre of Apia on Private Estate
Cheerful Bungalow with pool!

Cheerful Bungalow with pool!

Apia Upolu
Stay at this vacation home in Apia. Enjoy free WiFi, private pools, and a garden. Popular attractions Apia Park and China Aid Arts and Culture Centre are located ...
9/10 Wonderful! (16 reviews)
Everything was setup for us and anytime there were concerns they were managed quickly. Maria and the team are wonderful hosts. Highly recommend the property.

Reviewed on Feb 28, 2026

Cheerful Bungalow with pool!
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

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