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The Herbert

The vibrant energy of Tel Aviv's beachfront awaits travelers seeking that perfect blend of urban excitement and coastal relaxation

Choose dates to view prices

The Herbert on Tel Aviv Promenade offers ocean views and city convenience. Enjoy sunset drinks on the rooftop terrace, then visit the on-site bar. The hotel features in-room WiFi, bike rentals, and highly praised concierge staff for their local knowledge.

Reviews

8.8 out of 10
Excellent

Popular amenities

  • Free WiFi
  • Air conditioning
  • Bar
  • Laundry
  • Housekeeping
The current price is ￥23,385
￥23,385 total
Mar 21 - Mar 22

Room options

View all photos for Deluxe Room

In-room safe, desk, free WiFi, bed sheets

Deluxe Room

9.0 out of 10
Wonderful
(10 reviews)

Highlights

Air conditioning
TV
Separate bedroom
Hair dryer
Private bathroom
Electric kettle
Coffee/tea maker
Satellite channels
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

View all photos for Deluxe Room, Sea View

Deluxe Room, Sea View | In-room safe, desk, free WiFi, bed sheets

Deluxe Room, Sea View

Highlights

Air conditioning
TV
Separate bedroom
Hair dryer
Private bathroom
Electric kettle
Coffee/tea maker
Satellite channels
  • Sea view
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

View all photos for Deluxe Room, Balcony, Sea View

Deluxe Room, Balcony, Sea View | In-room safe, desk, free WiFi, bed sheets

Deluxe Room, Balcony, Sea View

9.6 out of 10
Exceptional
(8 reviews)

Highlights

Balcony or patio
Air conditioning
TV
Separate bedroom
Hair dryer
Private bathroom
Electric kettle
Coffee/tea maker
  • Sea view
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

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About the neighborhood

Located on the beach, The Herbert is in Tel Aviv Promenade, a neighborhood in Tel Aviv. Banana Beach and Dizengoff Flea Market are worth checking out if an activity is on the agenda, while those wishing to experience the area's natural beauty can explore Apollonia National Park and Jerusalem Beach. Culture Palace and Suzanne Dellal Center for Dance and Theatre are also worth visiting. Take an opportunity to explore the area for outdoor excitement like hiking/biking trails. Visit our Tel Aviv travel guide
Map
6330102, Tel Aviv, Allenby 4

What's nearby

  • Jerusalem Beach showing general coastal views, a coastal town and a beach
    Jerusalem Beach
    1 min walk - 0.1 km
  • Tel Aviv showing general coastal views, a beach and swimming
    Banana Beach
    2 min walk - 0.2 km
  • Bugrashov Beach featuring a sunset, general coastal views and a beach
    Bograshov Beach
    3 min walk - 0.3 km
  • Frishman Beach showing landscape views, general coastal views and a sandy beach
    Frishman Beach
    3 min walk - 0.3 km
  • Carmel Market which includes food and markets
    Carmel Market
    10 min walk - 0.9 km

Getting around

  • Holon Junction Station
    6 min drive
  • Ben Gurion Airport (TLV)
    32 min drive

Restaurants

  • Bar 51
    3 min walk
  • Cloud
    2 min walk
  • Aroma (ארומה)
    1 min walk
  • Gazoz Beach
    3 min walk
  • Zion's Shnizel
    4 min walk

About this property

The Herbert

Hotel located in Tel Aviv Promenade
Consider a stay at The Herbert and take advantage of a terrace, laundry facilities, and a bar. Guests can connect to free in-room WiFi.
You'll also find perks like:
  • Buffet breakfast (surcharge), bike rentals, and smoke-free premises
  • Luggage storage and concierge services
  • Guest reviews give top marks for the helpful staff
Room features
All guestrooms at The Herbert have perks such as air conditioning, in addition to amenities like free WiFi and safes.
Extra amenities include:
  • Bathrooms with showers and hair dryers
  • TVs with satellite channels
  • Electric kettles, daily housekeeping, and desks

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • No onsite parking available

Food and drink

  • Daily buffet breakfast available 7:00 AM to 11:30 AM for a fee: ILS 130 to 250 for adults and ILS 130 to 250 for children
  • A bar/lounge

Things to do

  • Bicycle rentals

Family friendly

  • Laundry facilities

Conveniences

  • Laundry facilities
  • Limited-hour front desk
  • Luggage storage

Guest services

  • Concierge services
  • Housekeeping (daily)

Outdoors

  • On the beach
  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Hand-held showerhead
  • Handrails in stairways
  • Stair-free path to entrance
  • Upper floors accessible by stairs only
  • Visual fire alarm
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible registration desk

More

  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Hair dryer
  • Private bathroom
  • Shower
  • Slippers
  • Toilet paper
  • Towels provided

Entertainment

  • TV with satellite channels

Food and drink

  • Coffee/tea maker
  • Electric kettle

More

  • Air conditioning
  • Desk
  • Phone
  • Safe

Policies

Check-in

Check-in start time: 4:00 PM; Check-in end time: 11:00 PM
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM

Special check-in instructions

The front desk is open daily from 7:00 AM - 11:00 PM
Guests must contact the property in advance for check-in instructions; front desk staffed during limited hours
This property doesn't offer after-hours check-in
To make arrangements for check-in please contact the property at least 24 hours before arrival using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools
Check-in starts 1 hour after sunset on Saturday and the final day of Jewish holidays. Check-out time is 11 AM on Saturday and Jewish holidays.

Access methods

Front desk (limited hours)

Pets

Pets not allowed (service animals are welcome, and are exempt from fees)

Children and extra beds

Children are welcome

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • You may be required to pay the following charge at the property: Israel Value-Added Tax (VAT) at 18%. A VAT exemption is available to travelers who present a valid passport and tourist visa showing they are not a resident of Israel.

We have included all charges provided to us by the property.

Optional extras

  • Fee for buffet breakfast: approximately ILS 130 to 250 for adults, and ILS 130 to 250 for children

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Safety features at this property include a fire extinguisher, a security system, and a first aid kit
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Property Registration Number 510014707

We should mention

This property does not have elevators

Property is also known as

Herbert Tel Aviv
The Herbert Hotel
The Herbert Tel Aviv
The Herbert Hotel Tel Aviv
Monopol Herbert Samuel Tel Aviv

Frequently asked questions

Is The Herbert pet-friendly?

No, only service animals are welcome at the property.

How much does it cost to stay at The Herbert?

As of Mar 7, 2026, prices found for a 1-night stay for 2 adults at The Herbert on Mar 21, 2026 start from ￥23,385, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking?

The Herbert doesn't offer parking.

What time is check-in at The Herbert?

Check-in start time: 4:00 PM; Check-in end time: 11:00 PM. After-hours check-in is not available.

What time is check-out at The Herbert?

Check-out is at 11:00 AM.

Where is The Herbert located?

Nestled on the beach, this Tel Aviv Promenade hotel is just steps from Jerusalem Beach and Banana Beach. Geula Beach and Frishman Beach are also within 5 minutes.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

The Herbert Reviews

8.8

Excellent

8.8

Cleanliness

8.4

Amenities

9.2

Staff & service

8.6

Property conditions & facilities
Rating 10 - Excellent. 56 out of 93 reviews
Rating 8 - Good. 20 out of 93 reviews
Rating 6 - Okay. 10 out of 93 reviews
Rating 4 - Poor. 4 out of 93 reviews
Rating 2 - Terrible. 3 out of 93 reviews

Reviews

10/10 Excellent

Alex

Liked: Cleanliness, staff & service, amenities
Staff was very helpful and friendly.
Stayed 2 nights in Nov 2025

10/10 Excellent

Frederic

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Wonderful stay.

Great location. Very friendly and helpful staff. Our ocean view room had a great view, but be mindful that the rooms are quite small.
Stayed 3 nights in Aug 2025

10/10 Excellent

Isaac

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Just amazing!

Great experience, great location, mazing break fast, the best the service.
Stayed 15 nights in Jul 2025

10/10 Excellent

Roberto

Liked: Cleanliness, staff & service, property conditions & facilities
Great location and venue, staff very friendly and helpful. I highly recommend it
Stayed 2 nights in Apr 2025

8/10 Good

avraham

Liked: Amenities
Good and clean
Stayed 14 nights in May 2025

10/10 Excellent

Andy

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent location, friendly and helpful staff. Rooms and bathrooms are clean and updated.
Stayed 7 nights in Aug 2023

10/10 Excellent

Timothy

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
On the sea. Beautiful views of the Mediterranean Sea. It is very close to the boardwalk. The property has bicycles to ride. Breakfast was good. We would stay there again.
Stayed 2 nights in Oct 2023

10/10 Excellent

sabine

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I was my first time at The Herbert and it was wonderful. The staff went out of their way to assist me. The hotel itself and the rooms are kept very clean. Rooms was nicely decorated with a large bathroom. Lobby area is very inviting, coffee and snacks are available. Housekeeping also does an amazing job. Breakfast is offered in the hotel opposite as a buffet. Plenty of choice for everybody
Stayed 4 nights in Dec 2024

10/10 Excellent

ERICA

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Unbeatable location. Literally on the beach and tayelet. Walking distance to everything. Service was A . Spotless rooms, luxury linen and towels. Amazing coffee and breakfast. Will definitely be back!
Stayed 1 night in Aug 2023

8/10 Good

Armandine

Liked: Cleanliness, staff & service
The location was really great. The staff was very professional and helpful. A big thank you to Irina and the other guy I can't remember the name who made our stay more memorable. The room was very small and I didn't like to have to cross the street to the Herbert opera hotel in the morning for breakfast. This term was not disclosed before or during booking. I think this is unfair for guests to only know this important details after they confirm their booking.
Stayed 5 nights in Sep 2023

6/10 Okay

Alexander

Liked: Staff & service
Disliked: Room comfort
The hotel does not have a lift, there was no wardrobe in the room - we had to keep clothes on hooks on the entrance door, breakfast was in another hotel across the square, the equipment in the bathroom was aged The Reception staff though was friendly and they tried to be helpful
Stayed 2 nights in Nov 2025

10/10 Excellent

Josiane

Liked: Cleanliness, amenities, property conditions & facilities
Super hotel
Stayed 2 nights in Dec 2025

10/10 Excellent

Ike

Liked: Cleanliness, amenities, property conditions & facilities
Beautiful stay
Stayed 2 nights in Jul 2025

10/10 Excellent

Ike

Liked: Cleanliness, amenities, property conditions & facilities
Lovely stay
Stayed 2 nights in Jul 2025

10/10 Excellent

Elizabeth

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff was wonderful, the location couldn’t be better, and the food was fantastic-
Stayed 5 nights in Mar 2023

10/10 Excellent

Felino

Liked: Cleanliness, staff & service, property conditions & facilities
Close to everywhere I wanted to go. Great service and great staff.
Stayed 5 nights in May 2023

10/10 Excellent

ken

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great experience all around. Management and staff are incredible
Stayed 1 night in Aug 2022

8/10 Good

Alan

Liked: Cleanliness, staff & service, property conditions & facilities
Room was small. Wonderful location. Great breakfast. Great staff.
Stayed 2 nights in Jul 2023

10/10 Excellent

Koreen

Liked: Cleanliness, staff & service, property conditions & facilities
The beach is right across the street with free chairs and wonderful warm water. The hotel is clean and our balcony was huge. We did not find any real restaurants in the walking area other than the hotel.
Stayed 1 night in Jun 2023

10/10 Excellent

Christian

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Nice midsize hotel at the beachfront of Tel Aviv

The hotel is located in the perfect location to be in Tel Aviv, just meter away from the beach in a central part. It is very stylishly furnished and very comfortable. Standard rooms are very small, but cosy and nice. The breakfast is served across the street in the much larger Herbert Samuel hotel - the best breakfast buffet ever.
Stayed 3 nights in Apr 2023

8/10 Good

gary

Liked: Cleanliness, staff & service
The location and staff were excellent… the only negative was the size of the room.. uncomfortably small..
Stayed 4 nights in Jun 2023

10/10 Excellent

Mark

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great hotel experience in a great location

Great hotel. Great location. Extremely helpful staff that allowed us to check in early and check out late. AND upgraded our room at no cost. Great breakfast in the sister hotel next door. And the cheapest parking in all of Tel Aviv - 60 NIS for a day and a half. Things to be aware of: - There is no elevator, but that wasn’t a problem for us. And they have a porter to help. - the rooms are small with little to no closet space.
Stayed 1 night in Aug 2022

10/10 Excellent

Myra

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

A wonderful little gem-"The Herbert"

The best! We loved everything about this wonderful boutique hotel. It is welcoming, trendy and clean. You can't beat the location- right on the Tel Aviv promenade/beach! Nevo and his entire team were amazing. Special acknowledgment to Alexy and Natalia for their kindness and care. We enjoyed afternoon/early evening drinks at the bar and breakfast every morning was excellent! Just outside the hotel are many bus stops reaching all areas of the city as well as to inter-city trains stations.
Stayed 2 nights in Jul 2022

4/10 Poor

Tzlil

Disliked: Staff & service, property conditions & facilities, room comfort
The outside of the hotel is under construction. Something you should know before you book this place. The shower door was hard to close whice means the whole bathroom floor was wet when we took showers. The restroom window handle was broken so I wasn’t able to open the window. There was no bell boy to carry our stuff to the room that was on the 5th floor without elevator. The manager didn’t really apologize for this experience was only sitting there and telling me this is the concept of boutique hotels.. Won’t stay here again.
Stayed 1 night in Sep 2022

6/10 Okay

Adam

Liked: Cleanliness, staff & service
Pros: Right on the beach, you cannot ask for a better location. The hotel is very clean and it's very quiet. Cons: The rooms are right next to each other so you can definitely hear your neighbours. It's boutique hotel so that's to be expected. The Rooms are also VERY small and that's with booking what seems to be the largest room they had, so don't let any of the photos on the website fool you. Like I said, it's a boutique hotel, so know what you're getting yourself into. If you want a big room, do not book this hotel. The shower and toilet are in the same space, so when you shower the toiler gets all wet. The bathroom itself is small as well. With everything I know, I probably would have booked a room in the sister hotel right next door because it had the pool and breakfast. If however you want the best location on the beach for a fairly reasonable price and you don't care about the size of the room, then this is a pretty good hotel to book.
Stayed 5 nights in Apr 2023